PNWCSA provides education about Community Supported Agriculture (CSA), supports farmers who provide quality local food to our communities, and increases access to healthy food for underserved communities. Formerly PACSAC, this non-profit was in the process of expanding the region they covered and needed a new branding system that instantly says PNW region and farming. We designed a new logo that was fun, friendly and depicted the abundance of produce farmers grow in the region. We chose a bright and happy rustic color palette.